A storyteller at heart, Jemicah Colleen Marasigan has 12+ years of experience in journalism and marketing, working with brands across e-commerce, SaaS, fintech, real estate, non-profit, and healthcare. to craft authentic, human stories that connect. Her work is driven by curiosity and strategy to create content that feels real, memorable, and meaningful.
Some people have mastered the kitchen-table commute. If the office is going to win them back, it has to make the day better: an easier trip in, a welcome that feels human, and tools and rooms that work from the moment you arrive.
The workday often begins on a parking ramp, not a lobby. That roll under the gate decides a lot: does it feel easy and welcoming, or like one more hurdle in the day? At CRE.Converge 2025 in Toronto, a panel led by Matt Williams, executive vice president at Impark, made a simple case: treat parking like a guest experience and a business lever, not a utility.
People don’t remember square footage. Instead, they remember familiar baristas and quick, passing hellos that turn into plans. Build for those scenes and the places weave into the neighborhood, creating a second home that holds value because people use it.